Premier Worldwide Marketing, the sales and marketing provider for Karisma Hotels & Resorts, has named travel industry sales and marketing veteran Frank Maduro as president. In his new role, Maduro is focused on growing the company’s global footprint, expanding its resort portfolio into new destinations and realizing brands through breakthrough sales and marketing strategies. .
Maduro brings more than 25 years of seasoned expertise and industry leadership to the company, helping to continue to deliver a world-class guest experience across Karisma Hotels & Resorts’ portfolio of brands, including Azul Beach Resorts. , El Dorado Spa Resorts, Margaritaville Island Reserve Resorts, Margaritaville St. Somewhere by Karisma, Nickelodeon Hotels & Resorts, Generation Resorts, Karisma Villas, Hidden Beach Au Naturel Resort and Palafitos Overwater Bungalows. As Chairman, he will help accelerate the portfolio as the company prepares to expand Karisma’s footprint in the Caribbean and beyond, as well as embark on innovative new partnerships. He will be a conduit for all expansions and property relationships, while ensuring that profitability is at its maximum potential in this new post-pandemic era.
“I am beyond honored and delighted to have joined a dynamic team of hospitality visionaries at Premier Worldwide Marketing alongside Karisma Hotels & Resorts,” said Frank Maduro. “I look forward to contributing to the overall growth and success of the business, while making a lasting impact in the hospitality space.”
Maduro joins Premier Worldwide Marketing after a 12-year tenure at AIC Hotel Group as Vice President of Marketing, where he was integral to growing the business and its collection of brands in the Caribbean and Mexico, including including all-inclusive Hard Rock, Nobu Hotels, Eden Roc Miami Beach and UNICO 20 87 Hotel Riviera Maya. Previously, he was part of the leadership team responsible for national sales for Sandals and Beaches Resorts.
For more information about Premier Worldwide Marketing, please visit www.pwmktg.com.