Emerging hotel brand Faern is set to debut in December with the rollout of two resorts in the Swiss Alps. The new hotels, Faern Arosa Altein and Faern Crans-Montana Valaisia, are being developed to accommodate winter and summer travelers to Switzerland.
“We are delighted to announce the opening of Faern, Switzerland’s newest Lifestyle Resorts destination, with Crans-Montana and Arosa launching in December 2022,” said co-founders Romain Semmel and Thibault Catala. “Designated to be Switzerland’s new hotspot for snow-obsessed skiers and snowboarders, we are also delighted to continue our offer during the summer season with wellness activities, hiking and cycling routes.”
Faern’s design language will recall the traditional alpine charm of the 1970s mixed with modern urban conveniences. Minutes from the ski lifts, each property will offer numerous wellness offerings, including indoor and outdoor pools.
Destination restaurants and cocktail bars will also be part of Faern Arosa Altein and Faern Crans-Montana Valaisia.
Faern’s design collaborators have yet to be announced.
Randall Cook of Method Co. develops soulful experiences
The best new rooftop pools around the world
Nobu Hotel Barcelona marries Japanese and Spanish design