On November 12, the United Nations Climate Change Summit (COP26) in Glasgow ended with a clear consensus that the world must do much more to limit global warming to 1.5 ° C by 2050 and avoid a climate crisis. As a leader in the hotel industry, Accor continues its commitment to a net zero strategy with two new initiatives.
A new path to clear positive hospitality
November 3e, Accor and the 13 other members of the Sustainable hotel alliance announced a new Path to clear positive hospitality. Supported by the World Travel & Tourism Council, this initiative offers a practical framework for hotels – chains and independent – to improve their environmental impact. Offering practical tools for four clear steps, the Pathway will guide hotels towards a regenerative impact on the planet, addressing critical issues such as emissions, water use, waste and resource provision.
Simultaneously, the Alliance introduced Affiliate for Developers, Investors and Franchises to advance sustainability in the hospitality industry.
Calling the Pathway “an important step” in Accor’s sustainable development journey, Brune Poirson, Director of Sustainable Development, noted, “We believe that working with our peers and partners in the hospitality industry is the most effective way to achieve lasting change.“
UNTWO Glasgow Declaration on Climate Action in Tourism
In the same spirit, Accor signed the Glasgow Declaration on Climate Action in Tourism launched by the United Nations World Tourism Organization (UNTWO) on November 4. To date, more than 300 public and private tourism organizations have agreed to halve their emissions by 2030 and achieve net zero by 2050. To support this commitment, each signatory must provide a concrete climate plan and updated within 12 months, based on net positive hospitality track.
A long-term commitment to net zero emissions
These initiatives reinforce the strong commitments already made by Accor. Notably, in March 2021, the company set itself an ambitious science-based emissions reduction target: -46% absolute emissions by 2030 compared to the 2019 baseline, validated by the Science initiative Based Target. Accor has also joined the “Business Ambition for 1.5 ° C” program, making Accor the first international hotel group to make a long-term commitment to achieve net zero emissions by 2050.
To support this progress, Accor has implemented a dedicated carbon strategy based on 4 pillars:
- promote a low carbon mentality throughout the company and with our partners through measurement tools, targets, as well as engagement with hotel owners, partners, suppliers and customers across a range of areas, including striving to achieve our zero food waste goal
- transition to a smart green hotel , strengthening the low-carbon transition for existing hotels and improving the brand, design and technical standards of hotels to improve energy efficiency and support the net zero transition
- speed up the use of green (wind and solar) energy, with Purchasing solutions accelerating new partnerships and suppliers
- reach net zero faster with the launch of new customer offers and carbon offset solutions and our Plant for the Planet program
As part of its carbon commitment, Accor recently launched several tools for our hotels and customers, including one survey and scorecard for hotels to develop their energy performance and savings opportunities, and a net zero carbon calculator to help Meeting & Event clients calculate the carbon footprint of their event and allow the purchase of carbon credits to balance the remaining emissions.
As the main contributor to the carbon footprint of hotels, energy is also the second largest cost of operating hotels. Initiatives like these not only minimize environmental impact, but reduce costs while meeting growing guest demand for sustainability and hotel environmental data.
Accor is a world-leading hotel group made up of more than 5,200 establishments and 10,000 catering establishments in 110 countries. The group has one of the most diverse and integrated hotel ecosystems in the industry, comprising more than 40 brands of luxury, high-end, mid-range and budget hotels, entertainment and nightlife venues, restaurants and bars, branded private residences, shared accommodation properties, concierge services, co-working spaces and more. Accor’s unparalleled position in lifestyle hospitality – one of the fastest growing categories in the industry – is led by Ennismore, a creative hospitality company with a global portfolio of entrepreneurial and founder-founded brands. with a goal at their heart. Accor has an unrivaled portfolio of distinctive brands and around 260,000 employees worldwide. 68 million members benefit from the company’s complete loyalty program – ALL – Accor Live Limitless – a daily life companion that provides access to a wide variety of rewards, services and experiences. Through its Planet 21 – Acting Here, Accor Solidarity, RiiSE and ALL the initiatives of the Heartist Fund, the Group focuses on carrying out positive actions through business ethics, responsible tourism, environmental sustainability, community engagement, diversity and inclusiveness. Founded in 1967, Accor SA is headquartered in France and is listed on the Euronext Paris Stock Exchange (ISIN Code: FR0000120404) and on the OTC market (Ticker: ACCYY) in the United States. For more information, visit group.accor.com, or follow Accor on Twitter, Facebook, LinkedIn and Instagram.